According to CBS Chicago
, the photo is of the Illini’s head coach John Groce hugging his shirtless son following the teams’s big win over top-ranked Indiana last week. And it was plastered with the slogan, “No Matter Who’s Your Valentine, Surprise Them With Tickets To The Game.”
The ad doesn’t name the coach or mention that the young boy is his son. One might assume that since the e-mail was being sent to loyal fans, most recipients would likely recognize the two figures. However, many people who see the photo and realize that the game is being played against Penn State, could be reminded of last year’s shocking story of sexual abuse by a Penn State football coach.